What is same side selling, and why is it better than traditional approaches? What are the three questions people ask when they are looking to make and approve a decision to buy? Why should we acknowledge that not everyone is not a good fit for us to sell to?
Ian Altman has been a CEO for two decades, founding and growing his own business-services and technology companies from zero to over $1 billion in value.
This business success, backed by years of researching how customers make decisions, established Ian as a leading authority on accelerating business growth.